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Writing & Publishing Advice

Practical guides on the craft of writing and the business of publishing — written by the editors, designers and marketers who work on real books every day.

What Is Title Case?

What Is Title Case?

You’re staring at the cursor, trying to finish typing your book title, and you’ve hit a wall. Do you capitalise “of”? What about “with”? Here’s how title case actually works — with rules you can apply in seconds.

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What Is a Foil Character?

What Is a Foil Character?

You’ve built a protagonist with a clear goal and a voice that feels alive — but the scenes feel flat and the theme sits quietly in the background. Nine times out of ten, what’s missing is a foil.

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